Category Archives: Information Products

Bollywood Digital Music and the Galapagos Effect

Posted on May 8, 2011 by Basab Pradhan

Today was Mother’s Day. My gift for my wife was a compilation of Bollywood songs on a CD that she can play during her commute. I spent a good bit of time on Saavn and iTunes to put the compilation … Continue reading →

Posted in India, Information Products | 10 Comments

Bottom of the Pyramid of Digital Media

Posted on March 1, 2011 by Basab Pradhan

If you read this blog regularly you should be used to my constant carping about the lack of imagination in the music industry due to which the price per song is stuck at about $1. While the music industry in … Continue reading →

Posted in Information Products | 3 Comments

The Marginal Cost of Software

Posted on January 9, 2011 by Basab Pradhan

Fellow Enterprise Irregular, Bob Warfield calls me out on my claim that software has no marginal cost in my blog post App Stores Galore. I write about the economics of Information Products often and have used the term marginal costs … Continue reading →

Posted in Information Products, Technology | 1 Comment

What to do About Falling Music Sales

Posted on February 3, 2010 by Basab Pradhan

David Goldman at CNNMoney.com writes about the decline in the music industry business Apple’s (AAPL, Fortune 500) iTunes is credited with finally getting people to pay for digital music, but it wasn’t unveiled until 2003. In the time between Napster’s … Continue reading →

Posted in Information Products | 2 Comments

Piracy Pulling Down Music Sales

Posted on January 23, 2010 by Basab Pradhan

The FT reports that 95% of digital music downloads are illegal. The RIAA has tried many things, including taking college kids to court. Nothing works. To my mind, piracy of music: 1. Is inversely related to the chances of getting … Continue reading →

Posted in Business, Information Products | 8 Comments

Digital Book Economics

Posted on July 19, 2009 by Basab Pradhan

I got a Kindle recently and have so far enjoyed it. In almost every respect it beats the experience of reading the dead tree version. It is light and portable. I read non-fiction more than fiction and I hate lugging … Continue reading →

Posted in Information Products, Technology | 5 Comments

Zoho and the Bottom of the Software Pyramid

Posted on September 14, 2008 by Basab Pradhan

Last week Sridhar Vembu the CEO of Adventnet, makers of the Zoho suite of software, was featured on the Economist’s Face Value. This may seem like a big deal for the CEO of $60 M company (The Indian CEO featured … Continue reading →

Posted in Information Products, Startups, Technology | 5 Comments

The Nature of Switching – Implications

Posted on July 7, 2008 by Basab Pradhan

In my last post I described a framework to understand how individuals make switching decisions. Using this framework, let’s examine its implications for marketers of technology. At the most basic level the framework says that to maximize the chances of … Continue reading →

Posted in Information Products, Technology | 5 Comments

The Perfect Notebook

Posted on January 2, 2008 by Basab Pradhan

One of the few old world habits that I stubbornly stick with is writing with a fountain pen. I don’t write nearly as much as I type, but when I do, l like the feel of a good ink nib … Continue reading →

Posted in Information Products, Random Stuff | 8 Comments

Big Pharma vs Nature

Posted on December 23, 2007 by Basab Pradhan

I read an article about something interesting that I now can’t seem to find on the internet. The article was about a study conducted by some Indian doctors that indicated that wheat grass juice can reduce transfusion requirements in Thalassemia … Continue reading →

Posted in Information Products | 1 Comment